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HomeTv & ShowSydney teen behind 'Gentleminions' reveals what inspired the trend

Sydney teen behind 'Gentleminions' reveals what inspired the trend


Bill Hirst, the Sydney teenager behind the ‘Gentleminions’ trend, has opened up about the inspiration behind the viral phenomenon.

He told NBC News it was mostly childhood nostalgia that pushed him and his friends to dress up in formalwear and attend a screening of Minions: Rise of Gru.

The 18-year-old did not expect a fun night out at the movies with his mates would turn into a global TikTok sensation.

Bill Hirst, the Sydney teenager behind the 'Gentleminions' trend, has revealed what inspired the viral phenomenon that sees teens attend screenings of Minions: Rise of Gru in formalwear

Bill Hirst, the Sydney teenager behind the ‘Gentleminions’ trend, has revealed what inspired the viral phenomenon that sees teens attend screenings of Minions: Rise of Gru in formalwear

‘I think the trend would’ve happened with or without me, but I think our TikTok made it more viral than it would’ve been,’ Bill said on Thursday.

‘I think it was a really great promotion for the Minions.’

The recent high school graduate was six years old when Despicable Me came out in 2010, and he said the Gentleminions trend tapped into Gen Z’s nostalgia since they grew up with the franchise.

The 18-year-old told NBC News it was childhood nostalgia that pushed him and his friends to dress up in suits to watch the movie. (Pictured: Bill and his mates participating in the trend)

The 18-year-old told NBC News it was childhood nostalgia that pushed him and his friends to dress up in suits to watch the movie. (Pictured: Bill and his mates participating in the trend)

‘I think one of the reasons it has done so well is the nostalgia,’ he said.

‘I grew up watching all the Despicable Me movies. I didn’t mind having to go and watch the one-and-a-half hours to do the TikTok.

‘It’s a good movie, and it brought back the memories of watching the Despicable Me movies with my family.’

'I think the trend would've happened with or without me, but I think our TikTok made it more viral than it would've been,' Bill said. (Pictured: a scene from Minions: Rise of Gru)

‘I think the trend would’ve happened with or without me, but I think our TikTok made it more viral than it would’ve been,’ Bill said. (Pictured: a scene from Minions: Rise of Gru)

The recent high school graduate was six when Despicable Me came out in 2010, and he said the Gentleminions trend tapped into Gen Z's nostalgia since they grew up with the franchise

The recent high school graduate was six when Despicable Me came out in 2010, and he said the Gentleminions trend tapped into Gen Z’s nostalgia since they grew up with the franchise

Bill explained he and his 15 friends pulled off the stunt shortly after their grade 12 formal, so they had their suits ready.

Sam Hart, a year 10 student from Mosman High School, also explained in a column for The Sydney Morning Herald why he and his friends got in on the fun.

He said he jumped on the bandwagon because he’d ‘regret it for the rest of [his] life’ if he missed the opportunity.

Bill explained he and his 15 friends pulled off the stunt shortly after their grade 12 formal, so they had their suits ready

Bill explained he and his 15 friends pulled off the stunt shortly after their grade 12 formal, so they had their suits ready

Sam joked that he and his friends wore suits to ‘celebrate the historic milestone’ that is the Minions sequel, which he described as ‘the peak of cinema’ and even better than The Godfather. 

Bill’s video has amassed more than 36.6 million views and over 8.7 million likes as of Wednesday, and the Gentleminions hashtag on TikTok has 30.6 million views. 

Universal Pictures took notice and tweeted on July 1: ‘To everyone showing up to Minions in suits: We see you and we love you.’

Sam Hart, a year 10 student from Mosman High School, also explained in a column for The Sydney Morning Herald why he and his friends got in on the fun

Sam Hart, a year 10 student from Mosman High School, also explained in a column for The Sydney Morning Herald why he and his friends got in on the fun 

However, the trend hasn’t been popular everywhere, with some moviegoers complaining online and certain cinemas banning smartly dressed teens from attending. 

The manager of a Vue Cinema in Worcester, England, said they had to issue AUD$2,285 (GBP£1,300) worth of refunds in a single day due to complaints from customers about bad behaviour by the young people dressed in suits.   

One mother said: ‘Took the girls to see the minions movie this evening. Walked out after an hour and got a refund.

‘Pretty much the whole rear half of the cinema was full of teenagers screaming, shouting, chanting and yelling throughout the entire thing. Wtf is wrong with people?’    

However, the trend hasn't been popular everywhere, with some moviegoers complaining online and certain cinemas banning smartly dressed teens from attending

However, the trend hasn’t been popular everywhere, with some moviegoers complaining online and certain cinemas banning smartly dressed teens from attending 

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